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October 1, 2015
By: TOM BRANNA
Editor
Unilever’s TreSemmé joined forces with Amazon to make the top hair looks from New York Fashion Week shoppable in real-time. Customers were able to shop the products from each look on Amazon.com and the TRESemmé 24/7 Runway Studio. Backstage at NYFW, TreSemmé partnered with stylists Orlando Pita and Jeanie Syfu to create fashion-forward looks for some of the week’s most celebrated designers including Diane von Furstenberg, Carolina Herrera, Hervé Léger, BCBG, Rebecca Minkoff, Marissa Webb, Rac...
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